Adam
Founder
Adam started Mizan after realising there was no simple, trustworthy way to check what's in the food on supermarket shelves across the region, in Arabic or English.
Scan a barcode and Mizan weighs up the nutrition and additives, then tells you in plain Arabic or English how healthy it is.
Now in testing on iPhone and Android, built for the Gulf, the Middle East and beyond.
Plain hummus
Excellent
Fibre and protein, and no additives of concern.
A health score is only useful if nobody can buy it. That's why Mizan is built to answer to the people who use it, not to the brands it rates.
There's no advertising in Mizan and no paid placement. No brand can pay to be suggested as a swap.
Every product is scored by the same published method. Manufacturers can't change a rating, only the recipe.
No account needed. Your scans and preferences stay on your phone, and we never sell data.
Scanning is free for everyone. Mizan+ members pay what they want each year, and that's how Mizan pays its way.
No reading tiny print on the back of the pack. Point your camera, and Mizan does the reading for you.
Point your phone at the barcode of any packaged food or drink. If Mizan doesn't know it yet, take a photo of the label and it reads it, Arabic or English, for everyone after you.
A score out of 100 with what it's high in, what's good about it, and every additive explained in plain words, including which ones to check for halal.
For anything rated Poor or Bad, Mizan suggests healthier products from the same shelf, starting with ones sold where you live.
Every product gets one score out of 100, by the same published method. It starts from Nutri-Score, the system public health agencies across Europe use, then looks deeper. Tap the score in the app to see exactly how it was worked out.
Nutrition, 60%. Sugar, salt, saturated fat and calories count against a product, and fibre, protein, fruit and vegetables count for it, all per 100 g.
Additives, 30%. Each additive is rated against the findings of food safety bodies such as EFSA and the WHO's cancer agency, IARC. One high-risk additive caps the score at 49.
Organic, 10%. A bonus for products with a recognised organic label.
Nutrition labels don't tell the whole story, so Mizan checks five more things. They can only lower a score, never raise it.
Checked data. Before scoring, Mizan checks the product's data for gaps and numbers that don't add up, and an AI review reads the ingredients. Every product shows how confident Mizan is in its data.
Amounts are shown per 100 g so products compare fairly, and per bar, can or serving so you know what you're actually eating.
Global scanners weren't built for our shelves, our labels or our languages. Mizan was.
The whole app works in Arabic or English, right to left. It reads labels printed in either language and answers your questions in the one you write in.
اعرف ما في طعامك قبل أن يصل إلى سلّتك.
Mizan flags ingredients whose halal status depends on their source, like gelatine or certain emulsifiers, and can look for a halal mark on a photo of the pack. It points you to what to check; it doesn't certify.
Mizan is building its own database of products made and sold across the Gulf and the wider Middle East, starting with the six Gulf countries. Every scan and every label photo makes it more complete, wherever you are.
Have a question about a product or an E-number? Ask in your own words and get a short, sourced answer, never medical advice.
Members can set preferences like gluten-free or nut-free, and health focuses for diabetes, children, pregnancy, heart health or weight.
Members keep every product they've opened on their phone, so Mizan still works in the back of a hypermarket with no signal.
During Ramadan, Mizan helps you choose better for suhoor and iftar, from dates and laban to the drinks on the table.
Mizan means balance. We believe eating well, from the Gulf to the Levant and beyond, shouldn't depend on reading fine print, translating a label or trusting the claims on the front of a pack.
We want to make the healthy choice the easy one, for families in the supermarket today, and to give manufacturers a clear reason to make better products tomorrow.
A small, independent team building something we wanted for our own families.
Founder
Adam started Mizan after realising there was no simple, trustworthy way to check what's in the food on supermarket shelves across the region, in Arabic or English.
We're looking
Are you a dietitian or food scientist in the Gulf or the Middle East? Help us keep Mizan's ratings honest and accurate.
Food scanning apps have changed how millions of people in Europe shop. Across the Gulf and the Middle East, most of the products on our shelves weren't in their databases, labels were half in Arabic, and questions that matter here, like whether an ingredient is halal, went unanswered.
So we built Mizan: a scanner made for this region first, and for Arabic speakers everywhere, independent from the brands it rates, and growing with every product its users scan.
Yes. Scanning, scores, additive details and healthier swaps are free for everyone. Mizan+ adds search, food preferences, health focuses and offline products, for whatever you choose to pay each year.
From Open Food Facts, the open food database, from USDA FoodData Central, and from Mizan's own database, which users grow by scanning products and photographing labels. When a label photo is read, Mizan says so on the product page.
No. Mizan points out ingredients that need checking and can look for a halal mark on the pack, but certification comes only from recognised halal authorities. Always look for their mark.
No. Mizan has no ads and takes no money from the brands it rates. Every product is scored by the same published method.
No. The score is a general guide to how healthy a product is. If you have a medical condition or allergy, check the label and ask your doctor or dietitian.
Open it in the app and tap "Something wrong with this product?". Take photos of the label and Mizan corrects it for everyone.